Brewt’s Billboards
The view is good from up here…
To say that this past summer was fun for us is an understatement. Summer is really when we are in all of our glory here at Brewt’s. We are part of local farmer’s markets each week plus, various events throughout the season which makes our schedule crazy in the best way. We’re also the official Bloody Mary of the West Michigan Whitecaps, Grand Rapids’ Minor League Baseball team. But the highlight of our summer? Our brand hanging out 14 feet in the sky across West Michigan. We did an intensive billboard campaign around our hometown and to see our name in the sky was fantastic.
The best part is how involved our community got. We received countless emails, messages, and comments from people about looking for our happy billboards along the highway and in their neighborhoods. Most surreal moment? Seeing a group of gals use our “Hot Marg Summer” as the backdrop for their selfie session…
We wanted to share our billboard campaigns (we did 3 of them) with all of our Brewt’s fam that isn’t in Michigan. Plus, we needed to keep these designs around forever. Check them out below!
BREWT’S CAMPAIGN
If you’ve been wondering who this dog is and why you’ve possibly seen his photo in stores all throughout the Midwest and on billboards all throughout Grand Rapids, well, this is Brewtus, the love of our life. Brewt’s, our company, which concocts cocktail mixers, hot sauces, ready to drink cocktails (soon), and other libations for life’s party was named after Brewtus. Don’t worry, there’s more pics of our dog below!
NO GIMMICKS CAMPAIGN
CBD infused, insert here milk, plant based, keto friendly, elixirs, fake meat, kombucha, blah blah blah. Nothing against these things but when did just being the best tasting product become not enough? We were all natural before all natural was cool. We’re Brewt’s, no gimmicks, just really good.
OUR PRODUCTS CAMPAIGN
For the products campaign, we ushered in the summer by focusing on an individual hand crafted product. Providing space for them to shine really allowed us to give each of them an identity and style with a summer twist.
JALAPENO MARGARITA: Nothing better than a Michigan Hot Marg Summer!
HOT SAUCES: Had our hot sauces? To Be Frank, ours are better.
BLOODY CAESAR: So clam good.
CLASSIC MARGARITA: Have you tried our margarita yet? It’s basically the pumpkin spice of summer.
BLOODY MARY/BLOODY CAESAR: Are you Team Mary or Team Caesar?!
Michigan: for all of the excitement around these billboard, thank you. We loved hearing from you. And yes, to be frank ours are better ;)
Cheers everyone,
Luke